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Monthly Archives: February 2011
A money-making idea
Basic marketing principles: leave them wanting more. Make it worth their while. Keep them coming back. Reward their loyalty. To be truly innovative, you have to do what no one else is doing. And I don’t think anyone is doing this yet. So how … Continue reading
Posted in Ideas
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The Valentine’s Challenge
What is 14 February to you? A day of celebration or mourning? One of wishful thinking or just of memories? One of customised M&Ms, or avoiding cheese at all costs? One of extravagant romance or selfless friendship? Or a little bit of all of the … Continue reading
Posted in Seasonal
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In the mood for reversing
We all know the “beep, beep, beep” of a reversing horn. It means either “move out of the way” or “oh pants, it’s too late to put the bin bags out now, isn’t it?”. In recent years this familiar horn … Continue reading
Posted in Ideas, Observations
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